New iPhone 4 TV Ads

“If you don’t have an iPhone, well, you don’t have an iPhone.”

Apple rolled out a series of 3 new TV ads today and that’s the message. Telling audiences what they’re missing out if they don’t have an iPhone.

The 3 ads focused on the App Store, the iPod + iTunes and iBooks + iBookstore. Have a look for yourself.

Haha… Very teasing huh? What do you think?

PK Lai

Geocaching

I’m a regular Tekzilla viewer and last week’s episode, Veronica Belmont (co-host of the show) introduced the sport/hobby of Geocaching. It’s a global GPS cache hunting game, yes, like treasure hunting!

Anyways, I think it’s a very interesting and would like to share it with you! Here’s there’s official video.

After watching the official video, check this one out too. It’ll give you a better idea of what it’s really about.

What do you think? Cool huh? I’m currently using my iPhone 4 with the Geocaching app and it’s so much fun!

If you’re interested, let me know! We could go Geocaching together! Btw, here’s my profile on Geocaching.com.

PK Lai

Apple’s iPhone 4 Press Conference

It’s been a tough week for Apple Inc., under fire over its iPhone 4 antenna issue. It’s been heavily reported that when you hold the phone in a certain way, its reception would drop dramatically.

Apple has been trying to fix the issue with a software update, iOS 4.0.1 (available for update through iTunes already). But it seems like there are still questions to be answered. So just about an hour ago (starting at 10:00AM PT US time), Apple held a press conference regarding the iPhone 4.

At the very beginning, Apple showed this video clip from YouTube to the waiting press.

CEO Steve Jobs at Apple's iPhone 4 Press Conference

CEO Steve Jobs at Apple's iPhone 4 Press Conference

Steve Jobs took the stage to go through the following statistics before answering questions from the press. Here’s what he said.

  1. Apple says just 0.55% of iPhone owners have reported antenna problems
  2. Apple admits iPhone 4 drops more calls than iPhone 3GS
  3. Apple will give away free cases for every iPhone 4 through 30 September
  4. Apple says software fix for iPhone 4 proximity sensor is coming
  5. iPhone 4 will be available in 17 more countries on 30th July, omitting South Korea
  • Australia
  • Austria
  • Belgium
  • Canada
  • Denmark
  • Finland
  • Hong Kong
  • Ireland
  • Italy
  • Luxembourg
  • Netherlands
  • Norway
  • New Zealand
  • Singapore
  • Spain
  • Sweden
  • Switzerland

I’m not sure if the antenna issue will affect me when I get my iPhone 4, but the bumper looks nice and will protect its metal surrounding, so it might be a good idea to have one anyways.

I am quite happy with the press conference because I think that Apple has taken responsibility for the issue and are trying to resolve it. I don’t want to make any further judgement on the iPhone 4 before I get one, so… Hopefully, I can get one in the first batch of the Hong Kong delivery. More personal reviews then…

Apple has now posted the video of the press conference on their website.

PK Lai

Aussie Bistro Introduces iPad Menus

An Aussie Bistro in Sydney is now using Apple iPads as their menu. You can flick through their menu, as you do on a normal printed one, see images of how the dish would look like, hopefully. And, you could even place your order right from the iPad! Great work Aussies!

It’s definitely a very hi-tech gimmick! Check it out!

Cool huh?

PK Lai